You know what to do.
So why is it still so hard to keep doing it?
Monthly hormone support, live strength training, mindset accountability, and a community of women who actually get it.
For women 40+ who are done trying to figure this out alone.
You are not the problem.
Most women do not need more random health information.
They already know a lot.
They know protein matters.
They know strength training matters.
They know sleep matters.
They know stress affects their body.
They know they feel better when they stay consistent.
But then life happens.
The stress comes back.
The sleep gets off.
The workouts stop.
The cravings return.
The body feels tired, puffy, inflamed, or stuck again.
And then comes the thought...
“Why can’t I just keep doing what I know works?”
But this is not a willpower problem.
It is a support problem.
It is hard to change your hormones, metabolism, strength, and mindset by yourself.
Not because you are weak.
Because this season of life requires a different kind of support.
That is why we created the Hormone Freedom Foundations Membership community.
What if you had support every month?
Not a big overhaul.
Not another plan you finish and then quietly fall off from.
Not another program that makes you feel behind.
Just a steady monthly rhythm that helps you keep coming back to your body.
Inside the Hormone Freedom Foundations Membership community, you get:
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Support your metabolism, muscle health, and long-term energy with guided strength training sessions designed specifically for women in midlife. These workouts help you build consistency without extremes or burnout.
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Create lasting change with mindset coaching and accountability that helps you stay focused, motivated, and connected to your health goals… even during busy or stressful seasons of life.
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Learn how your hormones, metabolism, stress, digestion, and nervous system work together so you can better understand your body and make confident, sustainable health decisions.
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Connect with like-minded women who understand the challenges of navigating energy changes, weight resistance, stress, and hormone shifts after 40… so you feel supported, encouraged, and less alone in the process.
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Instead of overwhelming protocols or restrictive plans, you’ll have a clear and supportive framework that makes healthy habits feel manageable, realistic, and sustainable long term.
All live on Zoom.
All designed for women 40+.
All built around the truth that your body is not broken.
It is responding.
And with the right support, it can begin responding differently.
What you get each month:
You receive 9 live Zoom support sessions every month.
6 Live Strength Training Sessions with Helen Birney
Every Monday and Thursday for the first 3 weeks of the month.
These are not generic workouts.
They are strength sessions designed for women 40+ who want to build muscle, support metabolism, protect bone health, and feel stronger without exhausting a body that is already carrying too much.
You do not need to be in perfect shape.
You do not need to keep up with anyone.
You just need to come as you are.
Helen will help you build from there.
1 Monthly Hormone + Metabolic Support Session
with Amanda Hinman
The second Wednesday of each month.
This is where I help you understand what may be happening underneath your symptoms.
We may talk about hormones, metabolism, digestion, gut health, nervous system patterns, identity, or the internal shifts that make lasting change possible.
My goal is always to make this feel simple, practical, and doable.
You will leave with more clarity about your body and one next step you can actually use.
2 Monthly Mindset + Accountability Sessions
with Helen Birney
The first and third Wednesday of each month.
This is where we pause and get honest.
What is working?
What is not working?
Where are you getting stuck?
What do you need to focus on this month?
Helen leads this as a community conversation, not a lecture.
You will feel seen, supported, and gently held accountable.
Because sometimes the missing piece is not knowing more.
It is having a place to come back to.
How the month works:
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Strength training Monday and Thursday.
Mindset and accountability with Helen on Wednesday.
You begin the month with movement, intention, and support.
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Strength training Monday and Thursday.
Hormone and metabolic support with Amanda on Wednesday.
You connect what you are doing physically with what your body may be asking for internally.
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Strength training Monday and Thursday.
You keep building consistency with women who are showing up right alongside you.
Mindset and accountability with Helen on Wednesday
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Rest and integration week.
No live sessions.
This gives your body and mind space to recover, reflect, and integrate before the next month begins.
This is the part most women skip.
Most women focus on what to do.
What to eat.
What workout to follow.
What supplement to take.
What habit to change.
But lasting health also requires the how.
How do you stay consistent when life gets busy?
How do you stop abandoning yourself when stress rises?
How do you move your body without punishing it?
How do you build strength without pushing into depletion?
How do you stop making your body the enemy?
This membership supports both.
The physical side.
The hormone side.
The mindset side.
The community side.
Because your health is not one thing.
It is all connected.
This is for you if...
You are a woman over 40 and you want ongoing support for your hormones, metabolism, strength, and mindset.
You have made progress before, but you lose momentum when you are on your own.
You are not ready for private 1:1 coaching, but you know you need more than free content.
You want live support, not just another course sitting in your inbox.
You want to feel stronger, calmer, clearer, and more consistent.
You are ready to show up for yourself in a steady, realistic way.
This is not for you if...
You want a fully customized private coaching experience.
You do not want live community support.
You want a self-paced course with no interaction.
You are not ready to create a monthly rhythm for your health.
No judgment.
This membership is for women who are ready to be supported, stay connected, and keep coming back to what matters.
Meet Your Instructors
Amanda Hinman
Functional Medicine and Integrative Nutrition Practitioner
Founder, Hinman Holistic Health Institute
Author, The Thyroid & Hormone Solution: A 5-Step Plan to Balance Your Hormones Naturally!
18+ years Coaching Women Through Midlife Health and Fitness Transitions
Applied Functional Medicine Practitioner (AFMC) - The School of Applied Functional Medicine
Certified Integrative Nutrition Coach - Institute of Integrative Nutrition
Precision Nutrition Certified Coach
8+ Years Online Perimenopause and Menopause Metabolic & Hormone Health
Expert in Sustainable Weight Loss and Metabolic Health
Certified Emotional Freedom Technique (EFT) practitioner
Neurolinguistic Programming (NLP) coach
Mindset and Motivation Coach for Midlife Women
National Association of Sports Medicine (NASM) fitness coach
Aerobic and Fitness Association of America (AFAA) group fitness instructor
Helen Birney
Board-Certified Health and Wellness Coach, Founder, Cultivate Health Coaching, Energetic Eating, author of the book with the same title, Creator of Energetic Way to 5K and Energetic Fit Movement Programs for Women 40+
National Board-Certified Health and Wellness Coach (NBHWC)
Certified Integrative Nutrition Health Coach – Institute of Integrative Nutrition
Certified Structural, Nutritional, and Psychological Kinesiologist
Specialist in Energy Healing and EFT
7 Years Women’s Mindset, Weight Loss, and Holistic Health Consultant
200-Hour Yoga Teacher Certification
6 Years of Group Fitness Instruction
Author of Energetic Eating, Live Boldly Beyond Dieting
Recipient of IIN's Leadership in Health Coaching Award
4 Years Women's Retreat Leader
8 Years Building Corporate and Local Women's Health Communities
What I want you to know
Most women wait.
They wait until life slows down.
Until they feel more motivated.
Until they have more time.
Until they feel ready.
But then 6 months pass, and they are having the same conversation with themselves again.
Your body needs support now.
Not pressure.
Not perfection.
Support.
The Hormone Freedom Foundations Membership community is a simple way to begin.
Nine live sessions each month.
Two expert guides.
A steady rhythm.
A community of women who understand this season of life.
You can keep trying to do this alone.
Or you can have support around you every month.
The Hormone Freedom Foundations Community
$147 per month
$1,200 per year
(Save $564, which is 4 months free.)
Includes:
6 live strength training sessions each month
2 monthly mindset and accountability sessions with Helen
1 monthly hormone and metabolic support session with Amanda
access to session recordings
community rhythm and ongoing support
accountability partners with two experts
A few questions I get asked a lot
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No. This membership is open to women 40+ who want ongoing hormone support, strength training, and community.
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Recordings are available. I recommend coming live when you can because the community support matters, but life happens.
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No. This is group-based support. It does not include private lab review or a personalized Hormone Freedom Roadmap.
If you want fully personalized support, private Hormone Freedom Method 1:1 Coaching is the better fit. The first step is to apply for a Hormone Freedom Consult.
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No. Helen’s sessions are designed so you can participate from home or the gym. You will receive simple guidance after you join.
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The fourth week is a rest and integration week. This gives your body and mind space to recover before the next month begins.
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Yes. Monthly members can cancel before the next billing date. Annual members are enrolled for the full year.
You deserve support that actually stays.
Not another short-term plan.
Not another reset that ends and leaves you wondering what to do next.
A rhythm.
A community.
A place to keep showing up.
Two guides who understand what your body needs in this season.
Your body is not broken.
It is responding.
And with the right support, it can begin responding in a new way.